We witnessed at this year's superbowl that consumer-generated advertising is constantly rising. The commercials were funny and gave viewers a sense of pride that someone who was a regular person could come up with a funny storyline and end up with their ad on the superbowl.
But what about the industry?
There are millions of professionals who work on a daily basis to get one of the coveted superbowl advertisement spots and some twit from a North Carolina college came up with something funny and now they are out a project.
Are they going to be out of jobs next?
If consumer generated media keeps increasing and increasing, then what are we all doing paying tuition to get into an industry that is starting to favor the ideas 18 year-olds over the professionals.
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